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American Marketing Association Inc

The ama strives to be the most relevant force and voice shaping marketing around the world.

Community Development Chicago, IL EIN: 362130315 (IRS) Sign up to see website
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75
Integrity Assessment
Strong transparency
75/100 · methodology

About American Marketing Association Inc

The Essential Community for Marketers The AMA is a community of future marketers and dedicated professionals who work, teach and study in the field.

Founded
Headquarters
Chicago, IL
Foundation type
Supporting organization (509(a)(3))
NTEE code
S41Z
IRS subsection
501(c)(c3)
Ruling date
Size
large

Verified certifications

Confirmed against the issuing authority - not self-reported.

IRS Tax-Deductible since 1992

Mission

The ama strives to be the most relevant force and voice shaping marketing around the world.

Focus areas & reach

· What they work on and where
SDG alignment The 17 UN Sustainable Development Goals (SDGs) are the global agenda for ending poverty, protecting the planet, and ensuring prosperity by 2030. We tag each charity to the goals its work advances.

How it stacks up against peers

· vs. 7 similar community development in United States
Program spending This charity: 59%
Peer average: 91%
CEO comp as % of revenue This charity: 4.36%
Peer average: 0.48%
Integrity Assessment This charity: 75
Peer average: 90

Concerns

· None found
No red flags found
Screened for IRS revocation history, Open investigations, Governance scandals, Related-party deals, Excessive exec comp.

Where every $1 goes

· FY2023 · IRS 990 (FY2023)
$0.58
Program$0.58

GiveRadar Analysis

Original analysis from GiveRadar's dataset of comparable organizations

From what GiveRadar has verified so far, American Marketing Association Inc has a complete profile, cross-referenced across 3 independent sources including the IRS.

  • Established in 1951, it predates 93% of the community development charities in the United States GiveRadar has a founding year for. View this cohort
  • By reported annual revenue, it is larger than 95% of the 23,818 community development charities in the United States with financial records on GiveRadar. See the filings
  • GiveRadar has verified more about this organization than about 83% of the 56,086 community development charities in the United States it tracks, because GiveRadar has verified its financial disclosures and its governance. Most of those have little verified data on record yet. View this cohort
GiveRadar has verified
  • government registration
  • financial records (4 filed years)
  • disclosed leadership
  • a website
  • a contact email
  • a donation page
Not yet verified by GiveRadar
  • an owner-submitted profile claim

Analysis based on GiveRadar's benchmark dataset of 2026-07-03. It describes what GiveRadar has verified, not a judgment of the organization itself.

Common questions

· Auto-generated from filings + methodology

American Marketing Association Inc is a registered community development nonprofit based in Chicago, IL, United States. It is registered with the Internal Revenue Service (IRS). It was founded in 1951 and has been operating for 75 years. Its EIN is 362130315. According to GiveRadar's records, it holds active tax-deductible status on the IRS Publication 78 list, which means donations are tax-deductible and the organization is in good standing with the IRS. GiveRadar's Integrity Assessment for the organization is 75/100, which reflects how much public information is available, not whether the charity is legitimate. The organization reports $14M in annual revenue. 142 officers and directors are publicly disclosed. No red flags have been detected.

American Marketing Association Inc's EIN (Employer Identification Number) is 362130315. This is the organization's IRS tax identification number; you can use it to verify tax-exempt status and to look up its Form 990 filings with the IRS.

American Marketing Association Inc has a GiveRadar Integrity Assessment of 75/100. This score combines five components: Registration (20 pts), Financial Transparency (30 pts), Governance (20 pts), Contact Availability (10 pts), and Data Recency (20 pts), with negative adjustments for any red flags. A score of 75 ('Strong transparency') reflects well-documented governance, recent financials, named leadership, and working contact details. For comparison, the average integrity assessment for community development charities in United States is 90/100.

American Marketing Association Inc is located in Chicago, IL, United States. The organization was established in 1951 and has been active for 75 years.

Based on official tax filings, American Marketing Association Inc has $14M in annual revenue. It allocates 59% of expenses to programs and services. This is below the average of 91% for community development charities in United States. Its revenue is significantly above the peer average of $3M. Create a free GiveRadar account to view the complete financial breakdown with year-over-year trends.

American Marketing Association Inc is classified as a Community Development organization, registered in United States. It operates as a Supporting organization (509(a)(3)). By size, it is categorized as a large organization. It has $14M in annual revenue. The organization has 142 disclosed officers and directors.

No red flags have been detected for American Marketing Association Inc. GiveRadar automatically screens charities for concerning patterns including high executive compensation, low program spending, and missing financial filings. Based on available official data, no issues have been identified.

According to GiveRadar's records, American Marketing Association Inc holds active tax-deductible status on the IRS Publication 78 list, which means donations are tax-deductible and the organization is in good standing with the IRS. It is registered with the Internal Revenue Service (IRS). It reports that 59% of expenses go to programs (the peer average is 91%). You can donate directly through their official donation page linked on their GiveRadar profile. GiveRadar provides data for research and does not endorse any organization. A GiveRadar Integrity Assessment reflects how much public data is available, not whether an organization is safe to donate to, so it is always smart to do your own research before giving.

The Essential Community for Marketers The AMA is a community of future marketers and dedicated professionals who work, teach and study in the field. American Marketing Association Inc is classified as a community development organization registered in United States. The organization was founded in 1951.

Among community development charities registered in United States: It allocates 59% of expenses to programs, below the peer average of 91%. Its annual revenue of $14M is well above the peer average of $3M.

Yes, donations to American Marketing Association Inc are generally tax-deductible in the United States. Its EIN is 362130315, which you can use for tax filing purposes. Donors can typically deduct contributions on their federal income tax return if they itemize deductions. Consult a tax professional for guidance specific to your situation.

Annual revenue
$10M-$100M
59% to programs
Source: IRS 990 (FY2023) why this matters
Unlock exact figures

Filing history

4 years on file from IRS 990 (FY2023): revenue, expenses, program spending, assets, and liabilities by fiscal year.

Years on record: FY2023, FY2022, FY2021, FY2020.
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Taxes

Tax-deductibility for donors

Donations may be tax-deductible for residents of United States under local rules. Confirm with the charity directly.

Always confirm tax treatment with the charity directly or your tax advisor before donating.

Staff & volunteers

From filings and published profiles

Employees
99

Leadership

From FY2023 filing

BE
Bennie F J••••••
Chief Executive Officer

Officers & trustees (25)

Source: Public filings

See full names, roles, and stories

25 officers and trustees on file - free with a GiveRadar account.

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Latest news

From global news sources

No recent news coverage found

News coverage will appear here when articles mention this organization.

Activity timeline

Filings and press mentions, merged

Form filed
$14.4M revenue
FY2023
IRS 990
Form filed
$15.8M revenue
FY2022
IRS 990
Form filed
$14.7M revenue
FY2021
IRS 990
Form filed
$15.2M revenue
FY2020
IRS 990

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Cause areas in United States

How many charities work in each area, with this charity's area highlighted.

Human Services 322,679
Education 195,586
Arts & Culture 133,128
Advocacy & Civil Rights 128,026
Religion 114,636
Health 98,862
Community Development this charity 56,086
Youth Development 53,450
See all cause areas in United States

Most common causes in United States

Causes charities work on most, with this charity's causes ticked.

Community Development 235,146
Education 159,016
Religion 103,741
Arts & Culture 101,203
Human Rights 76,926
Health 65,250
Youth Development 47,775
Animal Welfare 32,425

Sources and verification

Registration and legal identity
Internal Revenue Service (IRS) - Tax Exempt Organization Search
Financial filings
IRS Form 990 filings - Fiscal year 2023 most recent on file.
Officers and trustees
Internal Revenue Service (IRS) - Tax Exempt Organization Search - 142 disclosed in the public registry.
Supplementary verification
Charity Navigator

Data freshness

Last updated
Jun 12, 2026
Registry checked
Jun 6, 2026
Profile completeness
90%

What we know and don't know

Exactly which public data we hold on this charity. Our score reflects transparency, not impact.

On record · 10
  • Financial data · FY2023 on record
  • Named leadership · 142 officers on file
  • Executive pay · Disclosed
  • Government registration · Registered with an official registry
  • Mission statement · Published
  • Official website · On record
  • Headquarters address · On file
  • Direct contact · Email or phone published
  • Tax-deductibility · Verified
  • Founding date · 1951
Not available · 1
  • Programs & activities
    No named programs listed by the charity

Methodology

GiveRadar builds each profile primarily from official government charity registries, supplemented where available by third-party nonprofit databases and news archives, and combines it into a single 0-100 integrity assessment. The exact sources for this charity are listed above. We don't take a cut of any donation, ever.

Read full methodology

Are you the owner or a board member?

If you represent this organization and want to correct or update its data, you can claim this listing to edit details yourself, or email [email protected] with the correct information. We review every request and respond within 30 days.

Quick facts about American Marketing Association Inc

What is American Marketing Association Inc?
American Marketing Association Inc is a community development supporting organization (509(a)(3)) based in Chicago, United States. The Essential Community for Marketers The AMA is a community of future marketers and dedicated professionals who work, teach and study in the field.
When was American Marketing Association Inc founded?
American Marketing Association Inc was founded in 1951.
Who leads American Marketing Association Inc?
Bennie F Johnson serves as Chief Executive Officer.
Where is American Marketing Association Inc located?
Headquartered in Chicago, IL, United States.
What is American Marketing Association Inc's annual budget?
Annual revenue for fiscal year 2023 is approximately $10M-$100M. 59% of expenses go to program services.
Is American Marketing Association Inc trustworthy?
American Marketing Association Inc has a GiveRadar Integrity Assessment of 75 out of 100 (Strong transparency). The score reflects public-data transparency: registration, financial disclosure, governance, contact details, and how recently data was refreshed. It does not measure program impact.
What is American Marketing Association Inc's registration number?
IRS EIN: 362130315.
What is American Marketing Association Inc's website?
http://www.ama.org