GiveRadar doesn't take a cut. We couldn't find a direct donate page, so visit their site.
Visit www.magicbreakfast.comAbout Magic Breakfast
Magic Breakfast's aim is to alleviate child hunger and poverty as a barrier to education through the provision of healthy breakfasts to children across England and Scotland. This is being achieved through three key activities: food aid, building capacity in school communities to reach every child at risk of hunger and making the case for change to ensure permanent funding for school breakfasts.
Verified certifications
Confirmed against the issuing authority - not self-reported.
Focus areas & reach
· What they work on and whereHow it stacks up against peers
· vs. 6 similar education in United KingdomConcerns
· None foundWhere every £1 goes
· FY2025 · Charity Commission (UK) (FY2025)GiveRadar Analysis
Original analysis from GiveRadar's dataset of comparable organizations
GiveRadar's verified records show Magic Breakfast with a substantially complete profile, cross-referenced across 4 independent sources including the Charity Commission.
- GiveRadar has cross-referenced this organization across 4 independent sources, led by the Charity Commission - among the most thoroughly sourced profiles in its cohort. See the sources
- By reported annual revenue, it is larger than 98% of the 78,357 education charities in the United Kingdom with financial records on GiveRadar. See the filings
- Its integrity score of 86 places it in the top 1% of the 87,708 education charities in the United Kingdom GiveRadar tracks, because GiveRadar has verified its financial disclosures and its registration. View this cohort
- government registration
- financial records (5 filed years)
- disclosed leadership
- a website
- a contact email
- a donation page
- third-party accreditation
- an owner-submitted profile claim
Analysis based on GiveRadar's benchmark dataset of 2026-07-03. It describes what GiveRadar has verified, not a judgment of the organization itself.
Common questions
· Auto-generated from filings + methodologyMagic Breakfast is a registered education nonprofit based in London, United Kingdom. It is registered with the Charity Commission for England and Wales. It was founded in 2004 and has been operating for 22 years. According to GiveRadar's records, it holds registration with the UK Fundraising Regulator, which means it has committed to the Code of Fundraising Practice and accountable fundraising standards. GiveRadar's Integrity Assessment for the organization is 86/100, which reflects how much public information is available, not whether the charity is legitimate. The organization reports £10M in annual revenue. 11 officers and directors are publicly disclosed. No red flags have been detected.
Magic Breakfast's registered charity number is 1102510. You can use it to look up the organization on the Charity Commission register.
Magic Breakfast has a GiveRadar Integrity Assessment of 86/100. This score combines five components: Registration (20 pts), Financial Transparency (30 pts), Governance (20 pts), Contact Availability (10 pts), and Data Recency (20 pts), with negative adjustments for any red flags. A score of 86 ('Strong transparency') reflects well-documented governance, recent financials, named leadership, and working contact details. The charity allocates 83% of expenses to programs, which contributes positively to its score. For comparison, the average integrity assessment for education charities in United Kingdom is 86/100.
Magic Breakfast is located in London, United Kingdom. The organization was established in 2004 and has been active for 22 years.
Based on official tax filings, Magic Breakfast has £10M in annual revenue. It allocates 83% of expenses to programs and services. This is in line with the average of 85% for education charities in United Kingdom. Its revenue is significantly above the peer average of £994K. Create a free GiveRadar account to view the complete financial breakdown with year-over-year trends.
Magic Breakfast is classified as an Education organization, registered in United Kingdom. It operates as a Charitable Company. By size, it is categorized as a large organization. It has £10M in annual revenue. The organization has 11 disclosed officers and directors.
No red flags have been detected for Magic Breakfast. GiveRadar automatically screens charities for concerning patterns including high executive compensation, low program spending, and missing financial filings. Based on available official data, no issues have been identified.
According to GiveRadar's records, Magic Breakfast holds registration with the UK Fundraising Regulator, which means it has committed to the Code of Fundraising Practice and accountable fundraising standards. It is registered with the Charity Commission for England and Wales. It reports that 83% of expenses go to programs (the peer average is 85%). GiveRadar provides data for research and does not endorse any organization. A GiveRadar Integrity Assessment reflects how much public data is available, not whether an organization is safe to donate to, so it is always smart to do your own research before giving.
Magic Breakfast's aim is to alleviate child hunger and poverty as a barrier to education through the provision of healthy breakfasts to children across England and Scotland. This is being achieved through three key activities: food aid, building capacity in school communities to reach every child at risk of hunger and making the case for change to ensure permanent funding for school breakfasts. Magic Breakfast is classified as an education organization registered in United Kingdom. The organization was founded in 2004.
Among education charities registered in United Kingdom: It allocates 83% of expenses to programs, in line with the peer average of 85%. Its annual revenue of £10M is well above the peer average of £994K.
Magic Breakfast is a charitable company limited by guarantee, the most common incorporated form for UK charities. It is registered with both Companies House and the Charity Commission, and must file annual accounts with both regulators. Directors (who are also charity trustees) have limited liability.
You can verify Magic Breakfast in several ways. First, search the Charity Commission Register at https://register-of-charities.charitycommission.gov.uk/ - every charity registered in England and Wales appears here with its registration number, trustees, governing document, and filed accounts. Because this is a charitable company, you can also check its filings on Companies House (https://find-and-update.company-information.service.gov.uk/). Second, check whether the charity's annual return and accounts are up to date - the Commission flags charities with overdue filings. Third, look for the Fundraising Regulator badge on the charity's website, which signals voluntary compliance with the Code of Fundraising Practice.
Contact Magic Breakfast directly for current donation methods. UK charities typically accept online card payments, direct debit, and bank transfer. Many also use platforms such as JustGiving or Charities Aid Foundation (CAF). If you are a UK taxpayer, make sure to tick the Gift Aid box: it lets the charity reclaim 25p from HMRC for every pound you give at no extra cost to you. Higher-rate taxpayers can claim back the difference between basic-rate and their marginal rate through Self Assessment. Payroll Giving (Give As You Earn) lets you donate pre-tax through your employer.
Yes, Magic Breakfast is registered with the Fundraising Regulator (FR), the independent regulator of charitable fundraising in England, Wales, and Northern Ireland. Registration means the charity has committed to following the Code of Fundraising Practice and the Fundraising Promise, which set standards for honest, respectful, and transparent fundraising. Donors can complain to the FR if they believe a charity has breached the Code.
Donations to Magic Breakfast are eligible for Gift Aid if you are a UK income-tax or capital-gains-tax payer. Gift Aid adds 25% to your donation at no cost to you (the charity reclaims basic-rate tax from HMRC). Higher-rate and additional-rate taxpayers can also claim back the difference through Self Assessment or by adjusting their PAYE tax code. Gifts of shares, property, or land to charity are free of Capital Gains Tax and can be deducted from your income for Income Tax purposes. Legacy gifts (in your will) reduce the value of your estate for Inheritance Tax and can lower the IHT rate from 40% to 36% if you leave at least 10% to charity.
Magic Breakfast is based in London. The Charity Commission for England and Wales (CCEW) is the primary regulator. Scotland has its own regulator (OSCR), and Northern Ireland has the Charity Commission for Northern Ireland (CCNI). A charity registered with the CCEW may operate across the whole of the UK or internationally.
Magic Breakfast was first registered in 2004, making it approximately 22 years old. UK charities must file an annual return with the Charity Commission to remain on the register. A long registration history generally indicates sustained operations and continuous regulatory compliance.
Filing history
5 years on file from Charity Commission (UK) (FY2025): revenue, expenses, program spending, assets, and liabilities by fiscal year.
See 5 years of revenue, expense breakdowns, and balance sheet.
Sign up to viewTaxes
Tax-deductibility for donors
UK donations qualify for Gift Aid. MAGIC BREAKFAST is registered with the Charity Commission. Eligible UK taxpayers can boost their gift by 25% at no extra cost.
MAGIC BREAKFAST is in United Kingdom, a TGE (Transnational Giving Europe) member country. Dutch donors can route gifts via Stichting Transnational Giving Europe to receive Dutch ANBI-equivalent deductibility, subject to TGE's 5% pass-through fee.
MAGIC BREAKFAST is registered in United Kingdom. US donors generally cannot deduct gifts to non-US charities directly. To claim a deduction, route the gift through a US 'Friends of' fiscal sponsor or a donor-advised fund that performs equivalency determination (IRS Rev. Proc. 92-94).
Always confirm tax treatment with the charity directly or your tax advisor before donating.
Leadership
From FY2025 filing
Officers & trustees (11)
Source: Public filings
11 officers and trustees on file - free with a GiveRadar account.
Latest news
From global news sources
10 articles found
From news sources and the organization. Shown for transparency; news never affects the integrity score.
Free breakfast provision for more Falkirk pupils as programme expanded to more schools - Falkirk Herald
More Falkirk schools join Magic Breakfast programme - Falkirk Council
10 million free breakfasts served in schools across country - GOV.UK
"Hunger doesn't stop at 11!" – Britain's teens with no breakfast - The Mirror
Top Edinburgh restaurateurs back schoolkids breakfast campaign - Scottish Licensed Trade News
All you need to know as 83 free breakfast clubs to open across North East - Chronicle Live
Magic Radio Breakfast: All your questions answered - Rayo
Hovis partners with Magic Breakfast children’s charity - Scottish Grocer & Convenience Retailer
Hovis partners with Magic Breakfast to tackle child morning hunger - Grocery Trader
Free breakfast club roll out: everything you need to know - GOV.UK blogs
Activity timeline
Filings and press mentions, merged
No reviews yet. Be the first to share your experience.
Have you donated or volunteered here?
Share your experience - it takes 30 seconds. Verified reviews help other donors decide.
Sign up to write a reviewCause areas in United Kingdom
How many charities work in each area, with this charity's area highlighted.
Most common causes in United Kingdom
Causes charities work on most, with this charity's causes ticked.
Sources and verification
- Registration and legal identity
- Charity Commission for England and Wales - Register of Charities
- Financial filings
- Charity Commission annual returns - Fiscal year 2025 most recent on file.
- Officers and trustees
- Charity Commission for England and Wales - Register of Charities - 11 disclosed in the public registry.
- News and media coverage
- GDELT Project + Google News
- Supplementary verification
- Wikidata structured data
Data freshness
What we know and don't know
Exactly which public data we hold on this charity. Our score reflects transparency, not impact.
-
Financial data · FY2025 on record
-
Named leadership · 11 officers on file
-
Government registration · Registered with an official registry
-
Official website · On record
-
Headquarters address · On file
-
Direct contact · Email or phone published
-
Tax-deductibility · Verified
-
Founding date · 2004
-
Executive payTop-officer pay not disclosed
-
Mission statementNo self-published statement of purpose
-
Programs & activitiesNo named programs listed by the charity
Methodology
GiveRadar builds each profile primarily from official government charity registries, supplemented where available by third-party nonprofit databases and news archives, and combines it into a single 0-100 integrity assessment. The exact sources for this charity are listed above. We don't take a cut of any donation, ever.
Read full methodologyAre you the owner or a board member?
If you represent this organization and want to correct or update its data, you can claim this listing to edit details yourself, or email [email protected] with the correct information. We review every request and respond within 30 days.
Report an issue
Tell us what's wrong with this charity's page. We review every report and typically reply within 2 business days.
Report sent
Thanks for flagging this. Our team will review it.
Press Esc to close
Save Magic Breakfast?
Create a free GiveRadar account to save charities and track them in your dashboard.
Quick facts about Magic Breakfast
- What is Magic Breakfast?
- Magic Breakfast is a education charitable company based in London, United Kingdom. Magic Breakfast's aim is to alleviate child hunger and poverty as a barrier to education through the provision of healthy breakfasts to children across England and Scotland. This is being achieved through three key activities: food aid, building capacity in school communities to reach every child at risk of hunger and making the case for change to ensure permanent funding for school breakfasts.
- When was Magic Breakfast founded?
- Magic Breakfast was founded in 2004.
- Where is Magic Breakfast located?
- Headquartered in London, United Kingdom.
- What is Magic Breakfast's annual budget?
- Annual revenue for fiscal year 2025 is approximately £10M-£100M. 83% of expenses go to program services.
- Is Magic Breakfast trustworthy?
- Magic Breakfast has a GiveRadar Integrity Assessment of 86 out of 100 (Strong transparency). The score reflects public-data transparency: registration, financial disclosure, governance, contact details, and how recently data was refreshed. It does not measure program impact.
- What is Magic Breakfast's website?
- https://www.magicbreakfast.com
- Are donations to Magic Breakfast tax-deductible?
- Donations may be tax-deductible for residents of United Kingdom under local rules. US donors should check whether the charity has an equivalency-determination letter or a US-based fiscal sponsor before claiming a deduction.