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National Opinion Research Center

Conduct research and data science on critical societal issues to (continued in schedule o)guide decision-making and the development of programs and public policy.

Social Services Chicago, IL EIN 362167808 · IRS Sign up to see website
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79
Integrity Assessment
Strong transparency
79/100 · methodology

About National Opinion Research Center

NORC at the University of Chicago is an objective, nonpartisan research organization that delivers insights and analysis decision-makers trust.

Founded
Headquarters
Chicago, IL
Foundation type
Publicly-supported charity (509(a)(2))
NTEE code
V200
IRS subsection
501(c)(c3)
Ruling date
Size
very-large

Verified certifications

Confirmed against the issuing authority - not self-reported.

IRS Tax-Deductible since 1943

Mission

Conduct research and data science on critical societal issues to (continued in schedule o)guide decision-making and the development of programs and public policy.

Focus areas & reach

· What they work on and where
Social Services · NTEE V200

How it stacks up against peers

· vs. 8 similar social services in United States
Program spending This charity: 0%
Peer average: 81%
CEO comp as % of revenue This charity: 0.30%
Peer average: 0.48%
Integrity Assessment This charity: 79
Peer average: 90

Red flags

· All clear
IRS revocation history
OFAC / EU / UN sanctions
Open investigations
Governance scandals
Related-party deals
Excessive exec comp

Common questions

· Auto-generated from filings + methodology

National Opinion Research Center is a registered social services nonprofit based in Chicago, IL, United States. It is registered with the Internal Revenue Service (IRS). It was founded in 1942 and has been operating for 84 years. Its EIN is 362167808. It has a GiveRadar Integrity Assessment of 79/100 (Strong transparency), indicating well-documented governance, financials, and contact details. This is below the average of 90/100 for social services charities in United States. The organization reports $397M in annual revenue. 133 officers and directors are publicly disclosed. No red flags have been detected.

National Opinion Research Center has a GiveRadar Integrity Assessment of 79/100. This score combines five components: Registration (20 pts), Financial Transparency (30 pts), Governance (20 pts), Contact Availability (10 pts), and Data Recency (20 pts), with negative adjustments for any red flags. A score of 79 ('Strong transparency') reflects well-documented governance, recent financials, named leadership, and working contact details. For comparison, the average integrity assessment for social services charities in United States is 90/100.

National Opinion Research Center is located in Chicago, IL, United States. The organization was established in 1942 and has been active for 84 years.

Based on official tax filings, National Opinion Research Center has $397M in annual revenue. Its revenue is significantly above the peer average of $2M. Create a free GiveRadar account to view the complete financial breakdown with year-over-year trends.

National Opinion Research Center is classified as a Social Services organization, registered in United States. It operates as a Publicly-supported charity (509(a)(2)). By size, it is categorized as a very-large organization. It has $397M in annual revenue. The organization has 133 disclosed officers and directors.

No red flags have been detected for National Opinion Research Center. GiveRadar automatically screens charities for concerning patterns including high executive compensation, low program spending, and missing financial filings. Based on available official data, no issues have been identified.

National Opinion Research Center has a GiveRadar Integrity Assessment of 79/100 (Strong transparency) and no red flags have been detected, which suggests it is a well-documented organization. It is regulated by the IRS. Visit the National Opinion Research Center profile on GiveRadar for full details before deciding. GiveRadar provides data for research purposes and does not endorse any organization. Always do your own due diligence.

NORC at the University of Chicago is an objective, nonpartisan research organization that delivers insights and analysis decision-makers trust. National Opinion Research Center is classified as a social services organization registered in United States. The organization was founded in 1942.

Among social services charities registered in United States: National Opinion Research Center's GiveRadar Integrity Assessment of 79/100 is below the peer average of 90/100. Its annual revenue of $397M is well above the peer average of $2M.

Yes, donations to National Opinion Research Center are generally tax-deductible in the United States. Its EIN is 362167808, which you can use for tax filing purposes. Donors can typically deduct contributions on their federal income tax return if they itemize deductions. Consult a tax professional for guidance specific to your situation.

Verified against 5 official sources, last refreshed .

Annual revenue
$100M-$1B
0% to programs
Source: IRS 990 (FY2024) why this matters
Unlock exact figures

Filing history

5 years on file from IRS 990 (FY2024): revenue, expenses, program spending, assets, and liabilities by fiscal year.

Years on record: FY2024, FY2023, FY2022, FY2021, FY2020.
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Taxes

Tax-deductibility for donors

Donations may be tax-deductible for residents of United States under local rules. Confirm with the charity directly.

Always confirm tax treatment with the charity directly or your tax advisor before donating.

Leadership

CU
Curtis Bailey
CFO/SVP/Treasurer

Officers & trustees (25)

Source: Public filings

AM
Amanda W•••••••
TRUSTEE
AN
Angela D••••••
SENIOR VICE PRESIDENT
CA
Caitlin O••••••••••
SENIOR VICE PRESIDENT
CA
Caroline P••••••
SENIOR VICE PRESIDENT
CU
Curtis B•••••
CFO/SVP/Treasurer
DA
Daniel G•••••
PRESIDENT
DA
David A••••••
TRUSTEE
DA
David N••••••••
TRUSTEE
DI
Diane L•••••••••
TRUSTEE
ED
Ed M•••••
SENIOR VICE PRESIDENT
EL
Ellen B•••••
CFO/EVP/TREASURER
GA
Gail R W•••••••
TRUSTEE
GR
Greg L•••••
SENIOR VICE PRESIDENT
HA
Harry L D••••
TRUSTEE (THRU 04/21)
JE
Jeffrey T••••••••
EXECUTIVE VICE PRESIDENT
J
J M••• H•••••
TRUSTEE
JO
John D•••••
SENIOR VICE PRESIDENT
JU
Judith M T••••
TRUSTEE
KA
Katherine B••••••
TRUSTEE
KA
Ka Y•• C L••
TRUSTEE
KA
Kay Y•• C L••
TRUSTEE
KE
Kerwin C••••••
VICE CHAIR & TRUSTEE
KI
Kirk W•••••
DISTINGUISHED SENIOR FELLOW
LI
Lisa B••••••••
SENIOR VICE PRESIDENT
MA
Mark A•••••••
TRUSTEE (AS OF 04/2023)
Full names, contact details & compensation

Free with an account.

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Latest news

From global news sources

10 articles found

From global news sources

Sentiment

Neutral

Activity timeline

Filings and press mentions, merged

Report: US religious affiliation holds steady, but no evidence of revival; Christianity declining - OSV News
Dec 2025
www.osvnews.com
ASTP's LEAP Health IT awards focus on privacy in patient data exchange - Healthcare IT News
Sep 2025
www.healthcareitnews.com
Office of Planning and Institutional Research announces HEALS survey - Columbia Daily Spectator
Jun 2025
www.columbiaspectator.com
Form filed
$397.2M revenue
FY2024
IRS_990
3.5 Million American Jews Have Experienced Antisemitism Since October 7, New Survey Reveals - Combat Antisemitism Moveme
Oct 2024
combatantisemitism.org
Form filed
$349.0M revenue
FY2023
IRS_990
NORC to Pay $95,000 to Asian Job Applicants in Discrimination Settlement - Chicago Maroon
Oct 2023
chicagomaroon.com
Research center refused to hire Asian applicants as COVID-19 contact tracers, DOL alleges - HR Dive
Oct 2023
www.hrdive.com
Teens Tuning In - Local News Initiative
Sep 2023
localnewsinitiative.northwestern.edu
Do Americans know their rights? Survey says: No. - FIRE | Foundation for Individual Rights and Expression
Feb 2023
www.fire.org
Form filed
$325.6M revenue
FY2022
IRS_990
Form filed
$293.8M revenue
FY2021
IRS_990
Same Pandemic, Different Attitudes - UA News Center
Jul 2021
news.ua.edu
Research Finds Decline in Drug Overdose Mortality Rates in Eastern Kentucky Counties - UKNow
May 2021
uknow.uky.edu
Form filed
$268.8M revenue
FY2020
IRS_990

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Peer charities

Other social services in United States, by integrity assessment

Charity Score Revenue Program %
National Opinion Research Center This page 79 $397.2 million -
Oklahoma Religious Coalition for Reproductive Choice 90 $289,561 98%
North Carolina Holocaust Foundation 90 $169,858 71%
Coalition for Responsible Home Education Inc 90 $196,212 88%
Grace Pregnancy Outreach 90 $205,386 99%
Count Us in 90 $124,733 100%
Olneyville Neighborhood Association 90 $536,142 100%
Court Appointed Special Advocates of San Benito County … 90 $321,975 94%
Association of the Bar of the City of … 89 $9.7 million 1%

Sources and verification

Refreshed

Registration and legal identity
Internal Revenue Service (IRS) - Tax Exempt Organization Search
Financial filings
IRS Form 990 filings - Fiscal year 2024 most recent on file.
Officers and trustees
Internal Revenue Service (IRS) - Tax Exempt Organization Search - 133 disclosed in the public registry.
News and media coverage
GDELT Project + Google News
Supplementary verification
Charity Navigator

Data freshness

Last updated
May 27, 2026
Profile completeness
100%

What we don't know

Honest gaps - our score reflects transparency, not impact

Programs & projects
No named programs listed by the charity
Operating reach
Countries where programs run not specified
Programmatic detail
Specific cause areas not yet tagged

Methodology

GiveRadar combines public registry filings, ProPublica Nonprofit Explorer, Charity Navigator, GuideStar, and news archives into a single 0-100 integrity assessment. We don't take a cut of any donation, ever.

Read full methodology

Quick facts about National Opinion Research Center

What is National Opinion Research Center?
National Opinion Research Center is a social services publicly-supported charity (509(a)(2)) based in Chicago, United States. NORC at the University of Chicago is an objective, nonpartisan research organization that delivers insights and analysis decision-makers trust.
When was National Opinion Research Center founded?
National Opinion Research Center was founded in 1942.
Who leads National Opinion Research Center?
Curtis Bailey serves as CFO/SVP/Treasurer.
Where is National Opinion Research Center located?
Headquartered in Chicago, United States.
What is National Opinion Research Center's annual budget?
Annual revenue for fiscal year 2024 is approximately $100M-$1B. 0% of expenses go to program services.
Is National Opinion Research Center trustworthy?
National Opinion Research Center has a GiveRadar Integrity Assessment of 79 out of 100 (Strong transparency). The score reflects public-data transparency: registration, financial disclosure, governance, contact details, and how recently data was refreshed. It does not measure program impact.
What is National Opinion Research Center's registration number?
IRS EIN: 362167808.
What is National Opinion Research Center's website?
http://www.norc.org