Comparison
GiveRadar vs Pledge (pledge.to): an honest comparison
Pledge runs two products: a B2B donation platform (the first donate button on Zoom, round-up donations on Shopify) and a paid Charity Database API with about 2 million verified nonprofits. GiveRadar is a free global research database covering 7 million+ charities across 65+ countries with a public API. The two are best at different things.
GiveRadar in one paragraph
A free global charity research database launched in 2026. Aggregates 7 million+ charities across 65+ countries from 50+ official government registries. Computes an Integrity Assessment from 0 to 100 automatically from registry-filed data, plus automated red flags, sanctions screening, and news context. Free public web interface, free API tier (100 req/day), Pro at 99 USD/month, transparent pricing, public OpenAPI spec. Research-only; we do not process donations.
Pledge in one paragraph
A B2B charitable donation infrastructure company founded by James Citron (formerly CEO of Mogreet and Outspoken). Runs the leading platform for embedded giving on partner products: first donate button on Zoom, first donation round-up for Shopify, plus integrations with Evite, Legacy.com, Price.com, and others. Also sells a Charity Database API product with approximately 2 million verified nonprofits across 100+ countries, vetted by an in-house trust and safety team. Pricing through enterprise sales; not publicly disclosed.
The 30-second verdict
If you are a B2B platform building embedded giving features (donate button on a video call, round-up at checkout, fundraising widget on a livestream), Pledge is purpose-built and we cannot match its donation infrastructure. If you want a free public research database, transparent self-service API pricing, broader international registry coverage, or per-charity Integrity Assessment plus news and sanctions context, GiveRadar fits. The two tools complement each other for B2B platforms wanting a research layer alongside Pledge's donation rails.
What you are actually comparing
Pledge runs two products that are sometimes confused. Both are relevant to a comparison with GiveRadar, but they serve different needs.
Pledge's B2B nonprofit database
Approximately 2 million verified charities globally, accessible via API for B2B partners. Daily updates cross-reference IRS records, US state registrations, and international nonprofit registries; an in-house trust and safety team adds, edits, and removes organizations to maintain a 100 percent verified set. Searchable by mission area, geography, and cause categories. Used for charity selection inside donation flows, employee giving programs, and partner platforms.
This is the Pledge product that competes most directly with GiveRadar on a feature-for-feature basis: both are nonprofit databases with API access. The differences are in pricing transparency, geographic depth (registry-sourced versus aggregated), and whether the API is research-oriented or donation-routing-oriented.
Pledge's embedded giving infrastructure
A B2B fundraising platform that powers giving features inside other companies' products. Notable firsts include the donate button on Zoom calls, donation round-up at Shopify checkout, and fundraising widgets across Evite, Legacy.com, and other partners. Donation routing handles payment processing, foreign-currency conversion, US tax receipting, and post-donation reporting. Over 25,000 nonprofits have received donations through the platform.
This product does not directly compete with GiveRadar; we are not a donation processor. For platforms building embedded giving, Pledge is the obvious choice. The natural pairing is to use Pledge's donation rails alongside an independent research layer (GiveRadar's API) so users can see charity quality signals before clicking donate.
Side-by-side comparison
Three columns: GiveRadar, Pledge's Charity Database, and Pledge's donation platform. Last reviewed June 2026.
| Dimension | GiveRadar | Pledge Charity Database | Pledge donation platform |
|---|---|---|---|
| Primary function | Free public charity research database | Paid B2B nonprofit database API | Embedded donation infrastructure |
| Records | 7 million+ charities, registry-sourced | ~2 million verified nonprofits | 25,000+ active recipient nonprofits |
| Geographic reach | 65+ countries | 100+ countries | 100+ countries |
| Pricing | Free web + free 100 req/day API; Pro 99 USD/month for 10,000 req/day | Custom, sales-led; not publicly disclosed | Custom partnership pricing |
| Public API | REST + OpenAPI spec, self-service signup | REST API; sales-cycle gated | Donation API + widgets; partner approval |
| Vetting model | Trust the official registry; auto-score signals | In-house trust and safety team; daily verification updates | Same trust and safety verification as the database |
| Per-charity scoring | Integrity Assessment 0-100 (5 components) | Verification status only | Eligibility flag for donation routing |
| Red flags / news | Yes (auto red flags + GDELT news + Open Sanctions) | Compliance review per record; not exposed as data fields | Same as database |
| Donations processed | No (research-only) | Not the database product itself | Yes; embedded payment + tax receipts |
| Notable partner integrations | Independent platform; no embedded partnerships | Powers giving features for partners (Zoom, Shopify, Evite, Legacy.com) | Same partner ecosystem (database serves donation routing) |
| Methodology published | Yes, openly under CC-BY 4.0 | Verification process described at high level; full methodology proprietary | Donation flow documented in developer guides |
| Founder | Matt Timmermans | James Citron (also CEO; previously Mogreet, Outspoken) | Same: James Citron |
When to use which
Each product has a clear best-fit use case.
Use GiveRadar when
- • You want a free public research database with transparent pricing
- • You need an automated Integrity Assessment, red flags, news, and sanctions screening
- • You are doing journalistic, academic, or grantmaking research
- • You want a self-service API without a sales cycle
- • Open methodology and OpenAPI specification matter to you
Use Pledge Charity Database when
- • You are building a B2B product that needs a verified-only nonprofit list with daily updates
- • Compliance-grade vetting and an in-house trust and safety review matter to procurement
- • You are integrating the database alongside Pledge's donation rails (single-vendor convenience)
- • You have budget for enterprise pricing and prefer account-managed support
- • Pledge's existing partner ecosystem (Zoom, Shopify) integrates well with your stack
Use Pledge donation platform when
- • You are embedding giving features into a product (call platform, e-commerce, livestream)
- • You need donation processing, payment routing, and US tax receipting handled for you
- • You want to ship round-up donations, donate buttons, or peer-to-peer fundraising quickly
- • Cross-border donation handling (currency conversion, tax structures) is in scope
- • Your business model includes revenue-sharing or partner economics on giving features
The natural pairing
For B2B platforms building giving features: use Pledge's donation rails for the actual transaction (they have the integrations, the payment infrastructure, the partner ecosystem) and add GiveRadar as a research layer to surface charity-quality signals (Integrity Assessment, red flags, sanctions screening) before users click donate. Each tool stays in its lane and the donor gets both verified payment routing and research-grade context.
Honest about the limits
Where each platform is not the right tool. We try to be plain about ours.
Where Pledge is weaker than GiveRadar
- • Pricing is opaque; requires sales engagement to evaluate either product
- • No free public research interface; the database is purely B2B
- • No published per-charity scoring (verification is binary; no Integrity Assessment equivalent)
- • No automated red flag detection, sanctions screening output, or news monitoring exposed as data fields
- • Methodology and OpenAPI spec not publicly published in detail; verification process described only at high level
- • Database optimized for donation routing rather than research; less rich registry-sourced field detail per record
Where GiveRadar is weaker than Pledge
- • No donation processing or embedded giving infrastructure; we are research-only
- • No integrations with platforms like Zoom, Shopify, or Evite
- • No payment routing, foreign currency conversion, or US tax receipt generation
- • No partnership economics or revenue-sharing model for B2B platforms
- • No human trust and safety team performing daily compliance review per record
- • Smaller B2B partner ecosystem; we are newer and product-led rather than sales-led
Free, open, and global
Search any of 7 million+ charities across 65+ countries, or pull the same records via our public REST API. No sales cycle, no NDA, no minimum spend.
Primary sources
- Pledge main site
- Pledge: Charity Database solution
- Pledge: APIs and Products
- Pledge Developer Platform
- Pledge Developer Guides
- Xquadrant interview with James Citron (Pledge CEO)
- James Citron on LinkedIn
All figures sourced from each platform's own published documentation. GiveRadar figures are live counts from this platform.
This page is written and maintained by GiveRadar. We make no claim to neutrality: we built GiveRadar and we believe in it. We have tried to represent Pledge fairly. Pledge is the established leader in embedded B2B donation infrastructure, and we recommend it without reservation for platforms building giving features. The two tools answer different questions and combine well; this page exists to help platforms and developers choose the right tool for their use case. If you spot an inaccuracy, email [email protected] and we will correct it.