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Make your donationAbout The Kindness Collective Foundation
The Kindness Collective is a New Zealand charity that spreads kindness by connecting children and families with the things they need (from everyday essentials to moments of joy). KC supports thousands of people living in poverty every year through five nationwide programmes and works to promote a kinder New Zealand, tackling inequity from the ground up, creating longterm, positive social impacts where everyone has the chance to thrive.
Focus areas & reach
· What they work on and whereHow it stacks up against peers
· vs. 8 similar social services in New ZealandConcerns
· None foundGiveRadar Analysis
Original analysis from GiveRadar's dataset of comparable organizations
From what GiveRadar has verified so far, The Kindness Collective Foundation has a substantially complete profile, cross-referenced across 3 independent sources.
- By reported annual revenue, it is larger than 84% of the 1,704 social services charities in New Zealand with financial records on GiveRadar. See the filings
- GiveRadar holds 5 years of financial filings for this organization, the most recent for fiscal year 2025. See the filings
- Its integrity score of 86 places it in the top 1% of the 1,939 social services charities in New Zealand GiveRadar tracks, because GiveRadar has verified its financial disclosures and its registration. View this cohort
- government registration
- financial records (5 filed years)
- disclosed leadership
- a website
- a contact email
- a donation page
- third-party accreditation
- an owner-submitted profile claim
Analysis based on GiveRadar's benchmark dataset of 2026-07-03. It describes what GiveRadar has verified, not a judgment of the organization itself.
Common questions
· Auto-generated from filings + methodologyThe Kindness Collective Foundation is a registered social services nonprofit based in Auckland, New Zealand. It is registered with Charities Services New Zealand. It was founded in 2020 and has been operating for 6 years. Its registration number is CC57842. GiveRadar's Integrity Assessment for the organization is 86/100, which reflects how much public information is available, not whether the charity is legitimate. The organization reports NZ$10M in annual revenue. 8 officers and directors are publicly disclosed. No red flags have been detected.
The Kindness Collective Foundation's official registration number is CC57842, as recorded in the national registry of New Zealand.
The Kindness Collective Foundation has a GiveRadar Integrity Assessment of 86/100. This score combines five components: Registration (20 pts), Financial Transparency (30 pts), Governance (20 pts), Contact Availability (10 pts), and Data Recency (20 pts), with negative adjustments for any red flags. A score of 86 ('Strong transparency') reflects well-documented governance, recent financials, named leadership, and working contact details. For comparison, the average integrity assessment for social services charities in New Zealand is 86/100.
The Kindness Collective Foundation is located in Auckland, New Zealand. The organization was established in 2020 and has been active for 6 years.
Based on official tax filings, The Kindness Collective Foundation has NZ$10M in annual revenue. Its revenue is significantly above the peer average of NZ$1M. Create a free GiveRadar account to view the complete financial breakdown with year-over-year trends.
The Kindness Collective Foundation is classified as a Social Services organization, registered in New Zealand. It operates as a Charitable Trust. By size, it is categorized as a large organization. It has NZ$10M in annual revenue. The organization has 8 disclosed officers and directors.
No red flags have been detected for The Kindness Collective Foundation. GiveRadar automatically screens charities for concerning patterns including high executive compensation, low program spending, and missing financial filings. Based on available official data, no issues have been identified.
According to GiveRadar's records, The Kindness Collective Foundation is registered with Charities Services New Zealand and overseen by Charities Services. You can donate directly through their official donation page linked on their GiveRadar profile. GiveRadar provides data for research and does not endorse any organization. A GiveRadar Integrity Assessment reflects how much public data is available, not whether an organization is safe to donate to, so it is always smart to do your own research before giving.
The Kindness Collective is a New Zealand charity that spreads kindness by connecting children and families with the things they need (from everyday essentials to moments of joy). KC supports thousands of people living in poverty every year through five nationwide programmes and works to promote a kinder New Zealand, tackling inequity from the ground up, creating longterm, positive social impacts where everyone has the chance to thrive. The Kindness Collective Foundation is classified as a social services organization registered in New Zealand. The organization was founded in 2020.
Among social services charities registered in New Zealand: Its annual revenue of NZ$10M is well above the peer average of NZ$1M.
The Kindness Collective Foundation is registered with Charities Services New Zealand. If the organization has donee status approved by Inland Revenue, individual donations over $5 qualify for a 33.33% tax credit. You can claim up to the lesser of your total donations or your taxable income.
Filing history
5 years on file from nz_charities (FY2025): revenue, expenses, program spending, assets, and liabilities by fiscal year.
See 5 years of revenue, expense breakdowns, and balance sheet.
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Tax-deductibility for donors
Donations may be tax-deductible for residents of New Zealand under local rules. Confirm with the charity directly.
The Kindness Collective Foundation is registered in New Zealand. Donations from the Netherlands to charities outside the EU/EEA are generally not tax-deductible for Dutch donors unless the charity is listed on the Dutch ANBI register with foreign-recognized status.
The Kindness Collective Foundation is registered in New Zealand. US donors generally cannot deduct gifts to non-US charities directly. To claim a deduction, route the gift through a US 'Friends of' fiscal sponsor or a donor-advised fund that performs equivalency determination (IRS Rev. Proc. 92-94).
Always confirm tax treatment with the charity directly or your tax advisor before donating.
Staff & volunteers
From filings and published profiles
Leadership
From FY2025 filing
Officers & trustees (8)
Source: Public filings
8 officers and trustees on file - free with a GiveRadar account.
Latest news
From global news sources
10 articles found
From news sources and the organization. Shown for transparency; news never affects the integrity score.
Pead, PHD, The Kindness Collective help bring Christmas magic to thousands of Kiwi families - stoppress.co.nz
The Kindness Collective unveils new campaign to mark return of 'The Joy Store' via Pead and PHD - Campaign Brief NZ
Armstrong’s partners with charity Kindness Collective - automuse.co.nz
PHD helps Kindness Collective deliver the biggest The PJ Project yet to keep kids warm - stoppress.co.nz
Audacity, Resilience, Kindness: Student Commencement Speakers Reflect on Triton Journeys - UC San Diego Today
Local Grants: Santa’s biggest helpers, the Kindness Collective is ready to deliver over 50,000 toys each Christmas - Lotto NZ
Good Viking, Pead + PHD help Kindness Collective spread joy this Christmas with new campaign - Campaign Brief NZ
Spreading kindness through the New Zealand Disaster Fund - New Zealand Red Cross
Nescafe, Kindness Collective aim to create meaningful connections with Kiwis - stoppress.co.nz
Nescafé partners with Kindness Collective to spread joy across Aotearoa - M+AD!
Activity timeline
Filings and press mentions, merged
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Sign up to write a reviewCause areas in New Zealand
How many charities work in each area, with this charity's area highlighted.
Most common causes in New Zealand
Causes charities work on most, with this charity's causes ticked.
Sources and verification
- Registration and legal identity
- Charities Services New Zealand
- Financial filings
- Charities Services New Zealand - Fiscal year 2025 most recent on file.
- Officers and trustees
- Charities Services New Zealand - 8 disclosed in the public registry.
- News and media coverage
- GDELT Project + Google News
- Supplementary verification
- Wikidata structured data
Data freshness
What we know and don't know
Exactly which public data we hold on this charity. Our score reflects transparency, not impact.
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Financial data · FY2025 on record
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Named leadership · 8 officers on file
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Government registration · Registered with an official registry
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Official website · On record
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Headquarters address · On file
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Direct contact · Email or phone published
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Founding date · 2020
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Executive payTop-officer pay not disclosed
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Mission statementNo self-published statement of purpose
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Programs & activitiesNo named programs listed by the charity
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Tax-deductibilityNot verified
Methodology
GiveRadar builds each profile primarily from official government charity registries, supplemented where available by third-party nonprofit databases and news archives, and combines it into a single 0-100 integrity assessment. The exact sources for this charity are listed above. We don't take a cut of any donation, ever.
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Quick facts about The Kindness Collective Foundation
- What is The Kindness Collective Foundation?
- The Kindness Collective Foundation is a social services charitable trust based in Auckland, New Zealand. The Kindness Collective is a New Zealand charity that spreads kindness by connecting children and families with the things they need (from everyday essentials to moments of joy). KC supports thousands of people living in poverty every year through five nationwide programmes and works to promote a kinder New Zealand, tackling inequity from the ground up, creating longterm, positive social impacts where everyone has the chance to thrive.
- When was The Kindness Collective Foundation founded?
- The Kindness Collective Foundation was founded in 2020.
- Where is The Kindness Collective Foundation located?
- Headquartered in Auckland, New Zealand.
- What is The Kindness Collective Foundation's annual budget?
- Annual revenue for fiscal year 2025 is approximately NZ$1M-NZ$10M.
- Is The Kindness Collective Foundation trustworthy?
- The Kindness Collective Foundation has a GiveRadar Integrity Assessment of 86 out of 100 (Strong transparency). The score reflects public-data transparency: registration, financial disclosure, governance, contact details, and how recently data was refreshed. It does not measure program impact.
- What is The Kindness Collective Foundation's registration number?
- Registration: CC57842 (New Zealand).
- What is The Kindness Collective Foundation's website?
- https://www.kindness.org.nz
- Are donations to The Kindness Collective Foundation tax-deductible?
- Donations may be tax-deductible for residents of New Zealand under local rules. US donors should check whether the charity has an equivalency-determination letter or a US-based fiscal sponsor before claiming a deduction.